Top fashion retailers, including Zara, Gap, Top Shop, Banana Republic, Anthropologie, Express, and H&M have all committed to ban the use of mohair in their clothing products after an animal cruelty investigation by PETA. The investigation at 12 goat farms as well as a slaughterhouse in South Africa was done by People for Ethical Treatment of Animals, PETA.
In a statement to the press, H&M said they were committed to removing mohair from their store shelves. However, they warned that the process won’t be instantaneous and promised to ban mohair by 2020 across all their 4,700 stores.
A spot check at Zara.com confirmed that mohair products, which ranged from $49 to $199 in price, were still on the website. Inditex, the retailer’s parent company, says it will discontinue selling mohair apparel across all its 7 brands by 2020.
Amaya Guillermo, a spokesperson for the company, said they have committed to end sourcing any new goods with mohair.
The pledge to ban mohair comes 5 years after Gap Inc, H&M, Zara and others promised to discontinue selling Angora rabbit after PETA released a video expose’ of Chinese factory workers hand-plucking fur from squeaking rabbits.
Only last year, Gucci banned using animal fur in its products, joining top clothing brands like Michael Kors, Versace and Armani to go ‘fur free.’