 | Since 2001, MooShoes has been providing customers with cruelty-free footwear. In a fashion industry where "fast fashion" is dominating, the companies that are choosing to be more aware of animal rights, worker's rights and their impact on the global environment, serve as a combatant counterculture. |
However, not being a part of the social norm, or even the majority of consumers' choices in apparel, doesn't mean this New York-based company isn't experiencing demand in the market.
As a sign of their success in the industry, MooShoes recently relocated to the Lower East Side of NYC, gaining an aesthetically-appealing store front, complete with sleek, glass walls and modern design, a major upgrade from their original store. Since it's origin in the Big Apple, the company has grown, adding a store in L.A., located on the boutique and heavily-foot-trafficked shopping drag of Sunset Boulevard. Their impressive storefronts are in addition to other remarkable successes, such as the 12 press articles written about their impact on both the fashion and animal rights communities.
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The sister-run company offers a variety of vegan and/or environmentally-conscious lines, whether it's men's or women's shoes, handbags, wallets or belts, MooShoes markets only quality brands that are cruelty-free. If their consciousness of animal issues, particularly in the fashion industry (the use of leathers, fur, skins and how it's acquired and mass-produced) isn't enough to interest their like-minded clientele, MooShoes routinely opens its shop to local animal shelters as an opportunity for pets to find new, loving homes.
For anyone looking to begin or add to a conscious closet, MooShoes may be a good place to start.
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